What the First Minister said is not the news the people need to hear. It’s why she said it.
There’s a real danger that if you, over and over, personalise issues in headlines, some folk will think it OK to disobey because they come to see the policy a just a personal preference of a politician.
Remember the claim?
Now some may argue that they trust readers to read on to see what the evidence for the warnings actually is.
One, we know that many only skim the headlines. It may be as many as 80% only reading headlines:
Two, in this case there was no article at all.
So a headline like that with no discussion on infection rates, sources of infection or evidence of compliance rates? Not just low quality. Useless.