The Tusker’s rise and fall has puzzled me and a few of its readers.
I have a Calvinist disposition to blame myself now for the fall, after having also quietly condemned myself too, for the sin of pride in the surge to May.
A friend has drawn my attention to an explanation which I have shied away from for fear of being accused of paranoia:
Even my blog [Craig Murray] has never been so systematically subject to shadowbanning from Twitter and Facebook as now. Normally about 50% of my blog readers arrive from Twitter and 40% from Facebook. During the trial it has been 3% from Twitter and 9% from Facebook. That is a fall from 90% to 12%. In the February hearings Facebook and Twitter were between them sending me over 200,000 readers a day. Now they are between them sending me 3,000 readers a day. To be plain that is very much less than my normal daily traffic from them just in ordinary times. It is the insidious nature of this censorship that is especially sinister – people believe they have successfully shared my articles on Twitter and Facebook, while those corporations hide from them that in fact it went into nobody’s timeline. My own family have not been getting their notifications of my posts on either platform.
In May, 44% of the Tusker‘s readers came from Twitter and Facebook. In June, it was 40%; in July, 38%; in August, 36%; in September, 27% and in October so far, 25%.
So, nowhere as dramatic a fall in traffic from those two sites as Craig experienced but a steady fall. What does it mean? I have no idea really.
In the same period Wings over Scotland, surged to almost 1 million visitors per month. In a recent Wings survey, the Tusker was initially excluded on the basis that RevStu had never heard of us. A much earlier survey by I can’t remember who, excluded the predecessor thoughtcontrolscotland.com as just an SNP site.
I am an SNP member and do tend to defend the Scottish Government though I have criticised the First Minister on matters of foreign affairs.
More than one friend of the Tusker has an explanation which I can’t help but like the sound of but recognise that it lacks any real evidential basis.
Wings is to be encouraged because its hostility to the current SNP leadership and to the Scottish Government, fragments and potentially weakens the independence movement, whereas the Tusker avoids promoting internal dissent, though sometimes biting its lip, and day after day just goes for the real enemies in politics and in the media.
Accusations of ‘green cheese’ seem likely now and I’m lactose intolerant!