Brewer walks into this one, asking:
The messaging is going to be very important isn’t it?’
Professor Bauld:
In terms of communication going forward, I must say I think the Scottish Government has been far better and more transparent than some other parts of the world, including Westminster, from my personal view, but the communication needs to be nuanced. So, in Scotland, the first thing we must build, and I think we have a lot of it already, credit to the First Minister and her team, is trust. Trust in the Government and then once we start to ease the lock-down, using Ireland as an example, where I think their government’s been quite clear.
Brewer’s face is hidden throughout this and the next phase of the interview and he quickly forgets about Scotland, getting straight back to Boris, a retired Tory adviser and Alistair Campbell.
On reflection, Campbell is a good choice. Didn’t he develop the communication strategy for ‘informing’ the UK public on the risk of biological attack by Iraq? Something about 45 minutes?
The show finishes with the over-elocuted David Wallace Lockhart, to remind us how effective the Westminster strategy has been. Did somebody mention the Scottish Government? Only that prof. What does she know?
Talking-up Scotland 'Albatraz' 
I saw that and I thought Professor Bauld has just burned her bridges of ever being asked on any more BBC Scotland programs.I would liked to have seen Brewer’s face at that reply.
LikeLiked by 2 people
The reason you never saw his face was that his words are now actually the rope around his neck
And his face was red due the strain of the rope
And they are now firmly in the situation
That one day they shall discover their is indeed a gap between their toes and the sodden ground upon which they once stood
It is no longer Terra Firma for them now
LikeLiked by 5 people
You could almost feel the panic from Brewer while he was searching for some way to pull the plug on the interview , the show seemed to end pretty abruptly oh dear how sad .
LikeLike
Sadily Profesor Bauld is just another mouthpiece of the Scottish Govt ..I’m not surprised that the First Minister popularity soars ..they are no dissenters or any real challenge to her one party state..unfortunately her supporters lack any diversity of thought and this is dangerous to democracy.
LikeLike