Bowel cancer screening is already offered earlier in Scotland but you’ll need to read on a bit to find that out under Herald’s ridiculous propagandist SNP-bad headline

The Herald today, has the above ridiculous, propagandist, SNP-bad, headline, and:

Senior MSPs have urged ministers to extend the national bowel screening programme to the under 50s after an alarming rise in the disease among younger Scots. Conservative MSP Edward Mountain, a survivor of bowel cancer, and Scottish Labour deputy leader Jackie Baillie made the plea to health secretary Neil Gray.

Absolutely, fully behind that but also behind more transparent reporting.

Why does the Herald take 8 paragraphs to reveal this?

A minor point, many will tell me, but we know that only around 40% of readers go beyond the headlines:

https://www.washingtonpost.com/news/the-fix/wp/2014/03/19/americans-read-headlines-and-not-much-else/

So, 60% see the opposition parties trying to tell the SNP to improve something, we all agree with, but how many made it to the 8th paragraph? We don’t know that for sure but, 10%? Less?

Footnote – bowel cancer screening in Scotland uptake is 66%.

12 thoughts on “Bowel cancer screening is already offered earlier in Scotland but you’ll need to read on a bit to find that out under Herald’s ridiculous propagandist SNP-bad headline

    1. Like you outside limit I also requested a test traces of blood within a month I was in hospital treated have been ok since praise for our Scottish HNS.

      Liked by 2 people

  1. If our press ever had the role of informing and educating then that time has long since passed.

    The British institutions will do anything and everything to keep the status quo.

    WAKE UP PEOPLE !!

    Liked by 2 people

    1. Sorry Anon no matter how much you detest the Tories and I don’t like them either or other Yoon parties but he is a human being like us and I would not wish anyone not to recover from any form of cancer.

      Liked by 1 person

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