YouGov find No voters more readily than other pollsters to cast doubt on their honesty
Professor John Robertson OBA Since the end of 2024, all four of the full Scottish independence polls have a had clear lead for Yes, yet in a period of ongoing media negativity, at the end of March 2025, about Labour and the other pro-Union parties and no new negative reports on the pro-independence parties, YouGov manage to reverse that trend with an 11 point (56/44) lead for No: https://yougov.co.uk/politics/articles/51898-scotland-march-2025-snapshot Curiously, the last two YouGov polls (circled), also found an 11 point lead for No, in the midst of other pollsters find a much narrower lead. That’s quite a coincidence and … Continue reading YouGov find No voters more readily than other pollsters to cast doubt on their honesty
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